1. When selling your
home, your REALTOR® can give you up-to-date information on what
is happening in the marketplace and the price, financing, terms and
condition of competing properties. These are key factors in getting
your property sold at the best price, quickly and with minimum hassle.
2. Your REALTOR® markets your property to other real estate agents
and the public. Often, your REALTOR® can recommend repairs or
cosmetic work that will significantly enhance the salability of your
property. Your REALTOR® markets your property to other real estate
agents and the public. In many markets across the country, over 50%
of real estate sales are cooperative sales; that is, a real estate
agent other than yours brings in the buyer. Your REALTOR® acts
as the marketing coordinator, disbursing information about your property
to other real estate agents through a Multiple Listing Service or
other cooperative marketing networks, open houses for agents, etc.
The REALTOR® Code of Ethics requires REALTORS® to utilize
these cooperative relationships when they benefit their clients.
3. Your REALTOR® will know when, where and how to advertise your
property. There is a misconception that advertising sells real estate.
The NATIONAL ASSOCIATION OF REALTORS® studies show that 82% of
real estate sales are the result of agent contacts through previous
clients, referrals, friends, family and personal contacts. When a
property is marketed with the help of your REALTOR®, you do not
have to allow strangers into your home. Your REALTOR® will generally
prescreen and accompany qualified prospects through your property.
4. Your REALTOR® can help you objectively evaluate every buyer's
proposal without compromising your marketing position. This initial
agreement is only the beginning of a process of appraisals, inspections
and financing -- a lot of possible pitfalls. Your REALTOR® can
help you write a legally binding, win-win agreement that will be more
likely to make it through the process.
5. Your REALTOR® can help close the sale of your home. Between
the initial sales agreement and closing (or settlement), questions
may arise. For example, unexpected repairs are required to obtain
financing or a cloud in the title is discovered. The required paperwork
alone is overwhelming for most sellers. Your REALTOR® is the best
person to objectively help you resolve these issues and move the transaction
to closing (or settlement). |
Call
or email us today for a FREE
comparative market analysis of your property. As life long Orlando
residents with a strong knowledge of marketing we can get your property
SOLD! |